KROGER TO PARTICIPATE IN J.P. MORGAN RETAILING CONFERENCE AND BANC OF AMERICA CONSUMER CONFERENCE THIS WEEK

CINCINNATI, OH, March 31, 2003 -- The Kroger Co. (NYSE: KR) will participate in two investor conferences this week that will be broadcast live over the Internet.

Scott Henderson, Kroger vice president and treasurer, will speak at the J.P. Morgan 2003 Retailing Conference on Wednesday, April 2 at 3:45 p.m. (EST).

Michael Schlotman, Kroger group vice president and chief financial officer, will address investors at the Banc of America Consumer Conference on Thursday, April 3 at 8:50 a.m. (EST).

Both presentations will be broadcast live over the Internet at http://www.kroger.com/financialinfo_investorconferencecalls.htm. Click on Webcast Events to access the event. The presentations will be available in an archived format for one week following the conferences.

Headquartered in Cincinnati, Ohio, Kroger is one of the nation’s largest retail grocery chains. At the end of fiscal 2002, the Company operated (either directly or through its subsidiaries) 2,488 supermarkets and multi-department stores in 32 states under approximately two dozen banners including Kroger, Ralphs, Fred Meyer, Food 4 Less, King Soopers, Smith’s, Fry’s and Fry’s Marketplace, Dillons, QFC and City Market. Kroger also operated (either directly or through its subsidiaries) 784 convenience stores, 441 fine jewelry stores, 376 supermarket fuel centers and 41 food processing plants. For more information about Kroger, please visit our web site at www.kroger.com.

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