KROGER TO WEBCAST FOURTH-QUARTER CONFERENCE CALL WITH INVESTORS

CINCINNATI, OH, February 24, 2004 – The Kroger Co. (NYSE: KR) will host a conference call with investors on Tuesday, March 9, 2004 at 10 a.m. (EST) to discuss financial results for the fourth quarter of fiscal 2003.

The presentation will be broadcast live over the Internet at http://www.kroger.com/financialinfo_investorconferencecalls.htm. Click on Webcast Events to access the event. An on-demand replay of the webcast will be available from 2 p.m. (EST) on March 9 through March 19, 2004.

Headquartered in Cincinnati, Ohio, Kroger is one of the nation’s largest retail grocery chains. At the end of the third quarter of fiscal 2003, the Company operated (either directly or through its subsidiaries) 2,530 supermarkets and multi-department stores in 32 states under two dozen banners including Kroger, Ralphs, Fred Meyer, Food 4 Less, King Soopers, Smith’s, Fry’s and Fry’s Marketplace, Dillons, QFC and City Market. Kroger also operated (either directly, through its subsidiaries or franchise agreements) 798 convenience stores, 445 fine jewelry stores, 442 supermarket fuel centers and 41 food processing plants. The Company contributed $106 million to local communities and non-profit organizations in 2002. For more information about Kroger, please visit our web site at www.kroger.com.

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